Collection III for This Is Not Clothing. The brand concept is focused on the artwork.
“It’s a way for me to exhibit my artwork in a way that’s different to a gallery or museum setting“. – said Jam Sutton
The collection is inspired by classical sculpture and modern protest. The sculptures were inspired by the Greek Parthenon marbles in the British Museum, which depict a ferocious mythological battle. “In my digital sculptures (created using 3d scanning of real models) – I wanted to juxtapose the classical aesthetic with modern influence. So the figures have been replaced with riot police. The classical violence is now relating to current events and riot brutality.”